From a kitchen table in Brisbane, to the world wide web.
Welcome to 7aside, where passion meets purpose. We believe in creating more than just apparel; we create experiences. Our mission is to empower individuals to express their unique style and confidence through high-quality, comfortable, and stylish clothing. While making a positive impact within the community.

Our story
7aside was born in the kitchen of our family home in Brisbane, Australia. “The desire to combine my love of fashion and my purpose of helping people came to life when I realised I could achieve both at the same time” We aim to combine innovative designs with premium materials to offer apparel that fits seamlessly into your lifestyle. Whether you're hitting the court, the streets, or the gym, 7ASIDE apparel is designed to move with you.
Natalie O'Grady
FOUNDER
Our values
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Quality
We never compromise on quality. Our products are crafted from the finest materials to ensure durability and comfort. Each item is checked by our team to ensure that everybody that purchases a pieces of 7aside apparel receives the same quality, no matter what.
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Innovation
We are constantly pushing the boundaries of design and functionality. Our team is dedicated to bringing you the latest trends and technologies in apparel.
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Community
We believe in the power of community. 7ASIDE is more than just a brand; it’s a movement, it’s an initiative. We aim to help charities and organisations within our community while inspiring our members and followers to do the same.
What makes us different
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Comfort and style
Our clothing is designed to provide the ultimate blend of comfort and style. We believe you shouldn't have to choose between the two.
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Sustainability
We are committed to sustainability. Our processes and materials are chosen with care to minimise our environmental impact.
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You
Your satisfaction is our top priority. From design to delivery, we strive to provide an exceptional customer experience.
Let customers speak for us
from 22 reviewsAh..MAZING! The OG Hoodie is the best hoodie ever. It is super comfortable, the hood is generously sized and sits perfectly. I bought 4 different colours and they are all beautiful and vibrant. Quality is so good! Natalie and the team were very helpful with sizing and we would definitely purchase again!!

Stylish, spacious and I like it has an optional strap or handles so I can choose.

I am all for spending money for a good cause, better yet, I was really impressed by the variety of clothes they offer. Whether you're looking for casual wear or something more formal, they have a great selection. What stood out the most was the wide range of colors available. From bold, vibrant hues to more muted, neutral tones, there’s something for every style and preference. The fabric quality is also decent for the price, and the styles are up to date with current trends. My teenage daughters now want a hoodie for themselves. I highly recommend this brand.

Absolutely love my hoodie. I bought the coral and the colour is so pretty. Will definitely be buying more as they are so affordable xx

Beautiful cotton T-shirt in black. Has not faded but I do wash on delicate cycle in cold water. Perfect to wear on its own or as an undershirt. Fit was snug but nothing I wasn't expecting after reading the description on the website. I felt strong in this shirt. I want to get another in the grey for summer.

Order arrived the next day and didn't disappoint. The white hoodie was gorgeous, comfortable and exactly the right size based on the measurements on the website. Will definitely be purchasing from 7ASIDE again. thank you x

These crochet pants give off summer vacation vibes and are so comfortable and versatile.

Love the blue colour and soft fabric. One of my all time best fitting t-shirts. Have two now.. and going for more.

Amazing quality, thick high end material. Great fitting shirt, after washing doesn’t lose it shape, doesn't need ironing… highly recommend!!!! Buying more!!!

I have worn this so much i think i need another one. perfect fit

I LOVE MY HOODIE GUYS
its warm, comfy, goes with everything, LOVE the colour.
Please do more embossing items

Stylish, comfy and my purchase helps support others! This is my go to hoodie and it's an added bonus to know I'm giving back to the community through this 7aside initiative. Thanks team for your great work!

Love wearing these pants over bathers to the beach.
Great quality, true to size and super comfy!

Such a great quality and looking hoodie staple item for my wardrobe

What an awesome pair of pants. I love it. So comfortable and affordable

Join the movement
We are more than just an apparel company; we are a community of like-minded individuals who believe in living life to the fullest. Join us and be a part of the 7ASIDE movement. Follow us on social media, share your experiences, and let's inspire each other to reach new heights.